ARCHIVE
mainstream, August 2006
While at Prescription For Retail (a restaurant and retail design firm based in Burlington, ON) I worked on a number of projects. Included here is a selection of them. I have also included all of the logos that I produced in the logo section of my portfolio.
Shown above is the basic redesign of the logo and collateral materials for Mainstream — a high end fashion retailer for women who had an existing store in Oakville ON and were opening a new store in Burlington that Prescription For Retail was working on. It was decided that it was an ideal time to overhaul the brand and I was charged with doing the design work.
The work above includes (clockwise): the original logo, the redesigned logo, business cards, letterhead, invitation for the grand opening, hang tag for clothing, two examples of the business forms that we designed for them. All illustration and design work is by me, art direction by Michael and Wendy Duff.